Skin Care : Olay White Radiance Intensive Fairness Serum
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Skin Care : Olay White Radiance Intensive Fairness Serum
Hello Ladies,
Hope you all are doing fantastic and I hope this weekend passed really well for you all! Today I am reviewing one of the latest launches by Olay , the Olay White Radiance Intensive Fairness Serum. I am more than excited to share this product with you guys!! Wonder why ? Keep reading!!
Product Claim :

White Radiance Intensive Fairness Serum is a smooth serum in a unique dropper package that provides targeted intensive whitening ideal for day use. Its light, easily-absorbed formula makes it the ideal base for your daily SPF cream. The dropper package is the perfect container to ensure targeted application. The serum can easily be applied to the specific areas where whitening is most needed, allowing you to target even your trickiest blemishes.
Usage :
Ingredients :
Price, Quantity and Availability :
Olay White Radiance Intensive Fairness Serum retails at 89.25 AED at almost all hyper markets and super stores! You get 40ml of the product in the bottle.
Packaging :


Olay White Radiance Intensive Fairness Serum comes in an opaque dark emerald green bottle with a glass dropper!
A little about the range :
A fair, glowing complexion and soft, radiantly smooth skin is every woman’s dream. Now, with Olay’s most advanced whitening technology formula, your dream skin is within reach. Olay, the skin care expert, has developed two new innovations in its White Radiance collection – White Radiance Intensive Fairness Serum and Intensive Fairness Cream. Using breakthrough, cellular-level technology the new additions to the line-up give you never-before seen whitening results that come from deep cellular radiance, making your skin glow from within. In addition, the range has also upgraded its UV blocker, which now contains an increased SPF 50 formula for intensive protection.
White Radiance from Olay contains key components that will give your skin the protection that it needs, but also allow your inner radiance to shine through. The concentrated ingredients in the new cream and serum work deep within the skin’s cellular level to ensure your skin is fair and glowing. And now, with the White Radiance UV blocker containing an increased SPF 50, you can be sure you are providing your skin with even more defences against the sun’s harmful rays, which can cause wrinkles, loss of collagen, discolouration and imperfections
White Radiance Intensive Fairness Serum and Cream have Olay’s CelLucentTM Complex; Olay’s answer to the future of whitening. Sepiwhite, the innovative ingredient, and Niacinamide are combined to allow Olay’s special complex to penetrate skin at a cellular level and induce whitening from within. To avoid dryness, White Radiance Intensive Fairness Serum and Cream also have unique, highly hydrating textures. The result is a lighter, more even, glowing complexion with soft, smooth, touchable skin.
This range consists of the whole lot of face care regimen products, from eye cream to face wash to spot corrector to everything you need for a flawless radiant skin!
My Thoughts on the Olay White Radiance Intensive Fairness Serum :
Basically I used to use a heavy moisturizing night cream followed by my eye cream and lip balm for my skin night skin care regimen but then things change! And I gave up on my night cream and started using the glorious Olay White Radiance Intensive Fairness Serum. To be frank, the word serum always startles me a little, I imagine scientists mixing complicated products and then a poooooof happens and a sparkly product is created! ( remember how the Power Puff Girls came into existence?) In short, SERUM sounds complicated, which used to make me wonder if I should only use it in my mid 20’s :P Anyhow, Olay just got me hooked as since I wanted to switch my night creams I thought of giving this a try! And I am super glad I did so!!
Texture :
Watery textured! Super light and fluid!
Swatches :
What’s to LOVE about the Olay White Radiance Intensive Fairness Serum :
• The packing! I love the dropper! I mean the SERUM is supposed to be concentrated so the dropper just controls the quantity of the product which comes out!
• Quantity! 40 ml may sound and look less, but trust me all I need is like 4 drops on the serum for my whole face! This shall last you for about 2 months, with every night usage!
• Scent! It smells very soothing and light! Has floral notes but not at all overwhelming!
• Liquidy and light! The texture of Olay White Radiance Intensive Fairness Serum is runny and liquidy and it feels super light on the skin.
• It is greasy! When you apply it, it may give you this “wet” feeling but it absorbs into the skin within seconds leaving the skin matte yet hydrated!
• Moisturizes the skin!
• Did not break me out or cause irritation!
• Suits all skin types!
• Evens out the skin tone, VISIBLY!
• Brightens up the complexion from within and gives a luminous healthy skin both texture and tone wise!
• Makes the skin soft and supple and hydrated.
• Reduces acne spots and lightens blemishes!
• Works on the under eye area as well! ( You there are times when you are lazy and forget to sap up your eye cream, I did it for about a week and I am impressed with how this product deals with under eye circles).
• Doesn’t cause any discomfort whilst sleeping.
What’s to HATE about the Olay White Radiance Intensive Fairness Serum :
You’ve got to be kidding me! I LOVE this product!
Final Verdict :
Ladies, trust me, this is an revolutionary product! I mean it works wonders to my skin. I haven’t seen such a radiance and smooth texturing to my skin with any product! I mean it visually makes a difference, like you can see it! This product wouldn’t make you 10 shades lighter though, but it will SURELY give you a luminous and radiant skin! I never thought I would be saying this, but this is the ONLY serum I would be using all my life I guess (read : till my mid 30′s may be :P).I wanted to review the Olay White Radiance Intensive Fairness Serum just after a week of me using it but then I thought maybe it’s just my excitement and I should give the product some time to work itself! This is a WONDER product! I say shun all your creams and switch to the Olay White Radiance Intensive Fairness Serum, and you wouldn’t be disheartened! I love love love this product!
Ratings :
5/5
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olay products are really worth trying.. I use olay complete night cream.. Will try sometime for sure.. :)
you must try it..laxmi :)
Thanks a lot Zeeba…:)
Did u use it with day & night cream from the same range ?
no…I didnt….I tried it for the initial days, with intensive radiance cream, but then tried it alone..and felt it works better like this :) so …yes, i simply use this at night before retiring to bed :)
me want this!!!
u shud HAVE it :P
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errrr..i m afraid to ask this..do we get it in india????
:P farhhhhaaa..sorrry for the late reply……have beeen scatttterrreeeeeeed lately……. :P ghar ka furniture changing and all that jazzz….i doubt its released in india…but I have seen a serum by Olay in a different packaging…you check the online retailers !! :)
[...] you all are doing fantastic!! You remember I mentioned about the Olay White Radiance Intensive Serum and the Olay White Radiance Intensive Fairness Cream HERE, in my skin essentials post! Today I am [...]
may i know in which supermarket can i get it here in dubai? thank u for the reviews its my furst time in this site!
Hey Zeeba!
I saw this product also reviewed in another blog & now really want to try it after reading yours! But, in the US, the bottle looks different- where can I order this blue bottled version online? Thanks & I love all your reviews!! :)
hey huda…
i guess the packaging is different in asia as well….
im not cerain if you could get this same bottle online.. :(
and thanksss a ton!!
HI, nice review.. would like to ask whether you r using this along with d cream from d same range…????
hey bushra,
no i use only the serum at night and my day creams vary…
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Hi there, I want this product after reading your review. do you know where I can buy this line in Canada? If not, would you help find a Dubai based company that ships this product?
Thanks a bunch
hey seema,
:)
i do not think theres anyone who can send this through to you :(
But if your friends/relatives are visiting here, they can get it for u :)
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Is this available in India,….? If not from where can I order it ??
Kindly suggest, I have a very problematic skin
i think it is..with a diofferent packaging..check the online retailers …and websites selling makeup and skin care
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Hi, Thanks for the review. However, it would have been better to include the package of the product. I see online a product (blue bottle exactly like this) and the outer package says “OLAY White Radiance Advanced Fairness. CelLucent White Essence Daily Treatment”. Is this the same product? Thanks for your response.
I see another one in white bottle “Olay White Radiance Advanced Fairness Intensive Brightening Serum 50ml”
Just wanted to confirm. I am in US, could not find in regular stores. May have to order online! Hence I need to confirm before making the purchase. Thank You
hey fathima, im not sure if this is the same.. :( but then you can always give it a try..i guess…..i hvnt seen this product before.. :(
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hello there , i am resident in Dubai , does anyone knows where i can get olay products ? thank you
carrefour has a section for Olay products :)
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Hi Zeeba, i from bangladesh. i am really very much interest to use this product. but how can i get olay product. And this product just only for ladies or this product can be use boys?????
they can be used for both men and women. :) and you can buy it online i guess.
Dear Zeeba Thank u very much. Can u tell me ur new product list wich was alredy launched to market. Its really help for me.
The serum does NOT have SPF 50. It says that they’ve included a new product in the Olay range that has SPF 50, not this product :)
hey thanks for the correction Lola :) corrected :)